Gone are the days when a popular actor chose to do one movie at a time. More is merrier for them now. Even Rajinikanth and Kamal Haasan are no exception.
Rajinikanth is busy with a movie being directed by Karthik Subbaraj, while his magnum opus, '2.0' by Shankar is in post-production stage.
Kamal Haasan, besides hosting Bigg Boss 2 Tamil show on a popular TV channel, is planning to do 'Sabaash Naidu' and 'Indian 2' simultaneously.
Vikram has 'Saamy Square' and 'Dhruva Natchathiram' on the floors.
Dhanush is busy with 'Maari 2', 'Vada Chennai' and 'Ennai Nokki Paayum Thotta', which are in various stages of production.
Vijay Sethupathi has maximum movies lined up for release. They include 'Junga', '96', 'Super Deluxe', 'Seethakadhi', a thriller with Arun Kumar, Maniratnam's 'Chekka Chivantha Vaanam' and a project with Seenu Ramasamy.
Sivakarthikeyan is acting in 'Seema Raja' and recently began shooting for a laugh-riot, directed by M Rajesh. He is also assigned to play the lead in filmmaker Ravikumar's next.
Suriya is part of Selvaraghavan's 'NGK' and K V Anand's next yet-to-be-titled movie.
Recalls Mohan, an industry tracker, "The likes of Sivaji Ganesan, Muthuraman, Jai Shankar and Gemini Ganesan acted in three to four films simultaneously in those days. They will go from one studio to another in a day to shoot for different films."
"Almost all their movies were hits for cinema was then the only source of entertainment. But things changed in the early '90s as satellite channels arrived. Actors had to give their best to draw audience to theatres. Sources of entertainment multiplied. Hence, they decided to do one movie at a time. That would mean they put all their efforts in that project."
Asked why a sudden change today, a popular producer said, "The lifespan of an actor is limited today. They desperately need hits to stay on top. Doing two or three films at the same time would mean more success percentage. Also digital filmmaking has made things easier for them to work in multiple projects."
"Advent of piracy, dwindling number of cinema halls in the rural areas and good scripts make them take up more projects," he reasons.
However, ardent fans of these heroes and audience in general have nothing to complain: for them, more is truly merrier.