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        Getting older is quite but natural. Now one can stay fit forever after pressing the pause button on aging signs. That's exactly Elizabeth Arden has come out to give a lasting solution to aging problem.

        The company has introduced Intervene Pause and Effect moisture cream and lotion SPF 15 exclusively for women.

        According to Tony Vargas, vice president, Elizabeth Arden Research and Development, the key innovation is Biodormin technology which works to help slow the visible effects and delay the appearance of fine lines and wrinkles.

        It gives skin a noticeably firmer boost and provides deep hydration to help restore, replenish and revitalise. And the skin stays younger looking longer.

        Intervene's 3-in-1 daily cleanser Exfoliator Primer is a unique foaming formula that cleanes, gently exfoliates and leaves skin primed to receive maximum moisturising and treatment benefits. It's the ideal, multi-tasking first step before Intervene Pause and Effect moisture cream or lotion SPF 15.

        Consumer test results show that it immediately improve's skin softness and smoothness, reduces the appearance of fine lines and wrinkles, firms, tones, and tightens skin's appearance, Improves skin's radiance and Maintain skin's youthful vitality.

        The test was conducted on 104 women between the age group of 30-40. The cream and lotion are priced at Rs 2690 while cleanser comes at a price of Rs 1120.