AAAAAAAAAAAAAAAAAAAAAAAAAAA

NT Bureau
Chennai, Mar 8:

        This is a real bonanza for book lovers and knowledge hunters. Grand annual sale with a range of discount is on at Oxford Bookstore and will continue till March-end at its stores in Chennai, Bangalore, New Delhi, Mumbai and Kolkata.

        The mega-discount sale of up to 90 per cent across book categories is being given through attractive tie-ups with companies selling FMCG products. Every purchase bill comes attached with a Garnier shampoo in a sachet and a 'Customer of the Week' will be getting a gift hamper from this company.

        On weekends, energy drink from Red bull is offered to visitors at the bookstore. With a range of product mix, Oxford Bookstore attracts large number of customers than in any other book store in metro cities.

        The Annual Sale at Oxford Bookstore is expected to give a big thrust to book collection and reading among all sections in the city. Over one lakh titles in fiction, non-fiction, literature, cookery, hobbies, lifestyle, children, photography, art and architecture, health, travel, New age and management have been sourced exclusively for the Annual Sale.

        This broad selection was done keeping in mind the interest and demand of all age groups of book lovers.

        'The Great Oxford Sale is a customer friendly exercise in providing an overall brand experience to anyone who walks into the book store. It is an enchanting journey to satiate the desires of book lovers through attractive discounts and promotional offers.

        We try to reach out to a wide sections of society through this annual endeavour. I would also like to thank HSBC and all sponsors who have joined hands with us to make the sales an enriching and challenging experience,' said Rajiv Chowdhry, CEO, Apeejay, Oxford Bookstores.

        A neatly arranged display of children titles is a huge draw at the book store. The key focus during the sale is on service support and attention to details, like freedom for visitors to browse the titles and choose their favourite books. Also there are payment counters to facilitate easy transactions for customers. In Chennai, Oxford Bookstore is located at 39/12 Haddows Road at Nungambakkam and the Annual Sale is on till March-end.